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A fashion-rise this fall


THE SEASON of shedding coverings is here and Be: is back with its autumn collection. For a change you neither have to reveal much or spend a fortune to look glamorous this fall.

The designer pręt wear store from the house of Raymond has interpreted the trends for the season through 16 designers like Priyadarshni Rao, Manish Arora, Anshu Arora Sen, Wendell Rodricks and Aki Narula. So what's in store? It's back to the bows. With Manish Arora and Wendell Rodricks at work, the 19th Century look is revisiting. Long coats Victorian ruffles, corsets and gown skirts all expected to make an appearance. And it's back to school as well with Puja Nayyar concentrating on pleated, pocketed and wrapped skirts in bright colours matched with uniform shirts and sleeveless knits.

In what seems to be a season of contradictions there is an all-feminine appearance also with one shouldered cuts, capes, fine pleating and circular knee skirts. And to keep the lovers of ethnic-wear enthusiastic, Vidhi Singhani is offering kota-kurtas with matching churidars and Manish Arora is working on katan silk kurtas and tulla duppattas.

With inconsistencies galore there are elements of folk, retro, gypsy and glitter too to keep the fickle minded happy. If Priyadarshni Rao has taken care of the gypsy touch, young designers Gauri and Nayanika have created the dazzle in the Diva collection with ample use of diamonds in their clinging and revealing outfits. Priyadarshni has made an interesting foray into men's ethnic wear with bias shirts and lounge pants.

Interpreting trends

According to Aniruddha Deshmukh, Vice President Be:, the trends have been interpreted in accordance with the forecast made during the Lakme India Fashion Week. "This time we have also introduced a high-end pręt collection to make the ready to wear section more flexible both in terms of price points and quality of products."

Denying limiting the creativity of fashion czars according to corporate economics is an issue Anirudhha says designers are learning the retail reality and are ready to work within a brief. "Especially the younger ones. We incorporated the work of Gauri and Nayanika even before they showcased their work at India Fashion Week." He adds instead of concentrating on specialised clothing for professionals the company has concentrated on specialised clothing for occasions and has also introduced plus and special sizes on popular demand. "We are changing our collection every one-and-a-half month. And its doing fine. The feedbacks we get from the customers are passed on to the designers." With a price range of Rs.1200 to 35000, fall is full of choices this year.

ANUJ KUMAR

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