NO LONGER a conservative metro as far clothes are concerned, Chennai is emerging as a potential market for designer and branded wear. People now generally go by trend, fabric and styling, and not much by price tags when selecting outfits. But there are hardly a few haute boutiques in the city.
N.S.George and Associates, a firm of architects and engineers, realising this need launched `7 the lounge' (7, Khader Nawaz Khan Road). Some of the celebrated names in the world of hi-fashion have been associated the store. If you have all along been dreaming of getting into designer creations of Ashish Soni, Priyadarshini Rao, Ashish Pandey, Monapali, Anuradha Vakil, Anjana Bhargav et al., the store offers to fulfil them.
Till April 22, 7 the lounge has lined up its summer collection for that real cool look.
Match the weather
CREPES AND Cottons is showcasing its summer ensemble till today at Vimonisha Gallery (12, Khader Nawaz Khan Road). Made-ups, salwar kameez fabrics and dupattas in cotton and crepe will be on sale. There's a lot to choose from handwoven pieces, Chikan work, Kantha work, Maheshwari, Mangalgiri, Ikat, printed cotton, Kalamkari prints, Baagh prints, Jaipuri block prints and much more. If you are looking for something dressy than there are some creations in chiffon and georgette. Comprising everyday to festive wear, the collection is priced between Rs. 350 and Rs. 3,500.
CONTEMPORARY INDIAN and sleek western wear in natural indigos, fresh aqua and soothing blues spell the summer style at Seams Natural. Lightweight handwoven khadis sourced from self-help groups in the State and Andhra Pradesh have been liberally used to create this `beat the heat' range on sale till April 30 at 11/55, Greenways Road, R.A.Puram, Ph: 24610629.
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