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Tailoring a routine programme

Shekher Reddy is one of the personal fitness trainers in the city whose clients include film stars and businessmen.



BY THE CLOCK: A fitness test in progress.

TO BE fit or not to be fit, is the question. In a time when being laid back and flab endowed is not an option anymore, we have gyms, fitness centres and health spas mushrooming all over the city. Gyms are here to feed on the fat that is plaguing the general population. To fight this deadly epidemic we have people like Shekher Reddy, who happens to be the pioneer in the field of personal trainers.When asked as to what separates a personal trainer from a regular gym instructor, Shekher says "as a personal trainer we have to give our complete and undivided attention to the client, whereas in a gym the same routine is prescribed to everybody." He goes on to say that "every routine is tailor made to fit our client, things like his/her medical background, bone structure, the nature of their jobs and their eating habits are taken into consideration."

Training the likes of Nagarjuna, NTR Jr., Tarun, Rajshekhar, G.V.K. Sanjay Reddy and Pinky Reddy and members of NTR's family, part of Shekher's programming also includes being their dietician. "I'm not a certified nutritionist, but as far as exercising goes, I do tell them what to eat since what they eat supplements their work out," he explains. Speaking of certifications, Shekher is certified by the NIS (National Institute of Sports) in India and the ACE (American Council of Exercise) and the AFA (American Federation of Aerobics). During his stay in America, Shekher attended workshops where he learnt the techniques that he applies in his training programmes.

Although he started 14 years ago, it was in 1996 that Shekher brought about the concept of personal trainers and worked out with the renowned sailor Arjun Pradeep. He



WEIGHT TRAINING: Shekar puts film star Kalyan Rama Rao through the paces.

also trained film star Sumanth for five years at Country Club and it was here that he met one of his future clients, Nagarjuna. When asked about the various workouts that he initiates, Shekher said that the most important thing is to win the trust of his clients completely. "People read a hundred different things on the net or in books about working out, but what they don't understand is that those workouts are not for Indian people," he explains. "Our climate is different from that of America, our eating habits are different, how can we then follow their routine?" He tells us that his approach is more logical and methodical since it is designed for the person in question. Businessmen will suffer from back aches and neck sprains due to the nature of their job, film stars pull muscles during their dance or fight scenes, so obviously the exercise plan that I draw up for a businessman will differ from that of a film star," he elaborates. It is more a question of educating his clients than anything else. "I observe the changes that take place in their body over a period of two months and then a diet is prescribed for a better outcome since the training is more or less a plan for the future where the client falls into a habit of maintaining himself irrespective of whether I continue to train him or not," he explains on the matter of dieting and results. Having trained 16 instructors he lets them take the responsibility of working out with the actors while they are on the move. "I can't be with them when they are not in town as my day begins at 5 a.m. and ends at 8 p.m. during which I train about 14 clients, so instead I have one of my instructors take care of it," he says when asked about his daily routine. "I also conduct aerobics group classes in the Jubilee Hills Club for people who can't afford a personal trainer."

Speaking about his relationship with the film personalities he says they are all down-to-earth something which is not generally associated with film stars. Shekher says the only rewards of his work are the changes that he observes in his clients. "To know that they have improved and in the process having understood the concept behind staying fit is reward enough," he says.

So for the far-too-generously-endowed there is help and it goes by the name of Shekher. He runs another gym (ph:- 27751010) in Bowenpally where aerobics and personal training are a few of the salient features. For those who like being exclusive he can be reached at Fitness Zone (23551597). So tuck in those tummies, suck in those cheeks and work out lest big bad ol' obesity catches up with you.

KASHIF ALI

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