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Online edition of India's National Newspaper Saturday, June 03, 2000 |
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Brisk sales at student markets
By Our Staff Reporter
THIRUVANANTHAPURAM, JUNE 2. With the reopening of schools round
the corner, student markets at the Gandhi Park, VJT Hall, Statue
and Vazhuthacaud in the city are scurrying to capitalise on the
last minute demand for books and various student accessories.
While almost all private shops have stocked themselves with
school bags, shoes, pencil boxes, lunch boxes, rain coats and
umbrellas, the Neethi store, Triveni Department Store and various
cooperative stores have also started separate school markets
which offer good quality school items at fair prices.
Despite the match-fixing scandal, cricketers remain the favourite
heroes of school students. Notebooks with the pictures of
Azharuddin, Ganguly, Sachin, Kapil Dev, Kluesner and Walsh are
selling like hot cake. While an 80-page notebook is priced at Rs.
2.80 and a 200-page notebook at Rs. 9.26 at Triveni, the same
notebooks cost Rs. 4 and Rs. 11 in the open market.
Note books alone worth Rs. 75 lakhs were sold at the Triveni
school market till June 2. As many as 20,000 schoolbags and
11,000 umbrellas were also sold from the Triveni outlet. Though
the price of notebooks in the open market is higher than that of
last year, Triveni has been able to peg down the prices as the
notebooks are manufactured by Consumerfed and also due to the
absence of middlemen.
Umbrellas priced between Rs. 90 and Rs. 250 are also available at
the fair price markets. Meanwhile, the prices of umbrellas in the
open market varies from Rs. 100 to Rs. 350. An umbrella, which is
priced Rs. 210, is claimed to protect the user from the ultra-
violet rays of the sun. Umbrellas with whistle and finger guard
are also in demand.
The prices of water bottles ranges from Rs. 25 onwards. However,
the insulated waterbottles from leading companies, which cost
upwards of Rs. 120, seem to enjoy good sales. Hotpack lunch boxes
ranging from Rs. 85 onwards also have many takers.
Outfitting a child with new uniforms, lunch box, pencil box,
school bag, rain coat and shoes would leave a parent poorer by
about Rs. 2,000. In the case of some private schools, for a
primary school student, the school fee and the cost of text books
alone works out to Rs. 3,000.
Most private schools procure and sell the textbooks and notebooks
to their students, taking a cut themselves. While a 196 page
"special" note book is priced at Rs. 25 outside, some private
schools sell it at Rs. 30.
The traders say the school markets would be lively for about a
week after the schools reopen on June 5.
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